Some people don’t believe that they’ve spammed a search engine. It’s hard to accidentally spam and search engines look at a variety of signals before deciding if someone deserves a harsh penalty.
We need to answer these question: What would we do if our website were hit with a spam penalty? What would we do if we lost qualified search engine traffic?
We need to calculate the reputation risk
We need to answer these question: What would we do if our website were hit with a spam penalty? What would we do if we lost qualified search engine traffic?
We need to calculate the reputation risk
