What Is SEO / Search Engine Optimization?

Search Engine Optimization (SEO) is a combination techniques and tactics of internet marketing strategy to improve the ranking of a website or web pages specifically in the search engine results pages (SERPs) of major search engines. For now, Google is the most popular search engines that everyone focusing on optimizing.



SEO method are composed of, but not limited to optimizing website (Impact HTML source, structure, layout and contents, including text, images, video or other multimedia that users see or interact on the website) and building useful links within the site (internal links) and from reputable external sites (inbound links) to the site. The process would put influence on the search engines reference on the site it choose to display when Internet users choose the most appropriate site to serve the search on the Internet with a specific keyword queries and users are asked to put their search.