WHAT is usually OFF - PAGE SEO?

What is off-page SEO?

Off-page SEO refers to building connection that links other websites to yours, a technique to improve your web’s position in the search engine result pages (SERPs). SEO experts in Singapore suppose that Off-page optimization is still important comparing to On-page optimization in website SEO process. Off-page optimization serves influential role in reaching higher rank of searching result on Google. If you are new to SEO service, this will be an interesting topic for you to explore.

Backlink

Backlink is the link from another website to yours. For example, when you click back to your site (A) from another website (B), Google will supervise and follow your link from B to A, which means your website receive a link from B and vice versa. This somehow draws your perception of backlink and its role in the process, but not enough to understand its value and importance.

The importance of Backlink
Backlink is a factor that boosts your website to top rank on Google search result. Google relies on backlinks to decide whether your website deserves to get higher rank.

Anchor text is a term referring to the clickable text with hyperlink that viewers see on your website. It will link to another site or document or location after being clicked. You had better carefully choose the most appropriate anchor texts in order to guide Google spider to your web and search engine identify users’ need and the topic linking to your website via the keywords.

Build up links naturally

Building links up naturally helps you to avoid being marked as spam by Google’s algorithm, which is very dangerous for your website. Make sure you understand why Google offers algorithm to prevent you from spamming and try to develop links based on the knowledge to avoid the violation. Singapore SEO experts team with their experience, skills and knowledge will guarantee you the best content with most frequent searched keywords to improve your organic traffic.

-Source : WHAT IS OFF-PAGE SEO?