So how exactly does Social media marketing influence WEB OPTIMIZATION?

According to SEO experts Singapore, social media marketing and SEO strategies are share the correlation. Those strategies concentrate on creating an attractive identity that interests the visitors. As being mentioned in the previous post, Cutts stated that social signals from social media just stay associated with the page ranking, not the play the role as the causation. There are certain influences from social media on building your brand and increase website traffic. Google doesn’t directly take social signals into account and the ranking algorithm. However, it doesn’t mean you ignore social channels or slow down your social marketing efforts.

Consider the impact of Social sites on SEO

Don’t rely on social links to boost your search rank

Have you ever considered if Google regards links published on social pages as credible backlinks? When your content post goes viral on Twitter, do new links improve the search ranking of that post? According to Brian Honigman, Marketing Consultant, any URL pointing to content on Facebook, Google+, Twitter, Youtube or other social networking pages will support search engine to rank the keyword phrases on such sites. SEO experts Singapore believe that the authority of social account doesn’t affect the ranking of pages on search results but those links on social sites are considered as credible backlinks and able to influence a page’s rank.

Your profile on social pages is ranked

Put more effort to creating well-organized profile with the most effective keywords as it will influence the content of your search result with no doubt. When you search for brand names on search engine, information of your profile on social sites is often located among the top results in the list.

Make use of Social Media as search engines

Now, think back when you go to Youtube, the first thing to do is the type the keywords and look for clips based on the results. This means social media channels are also a new SEO. For example, posting the content on Pinterest and Instagram with using hashtags and appropriately categorizing their pins will make you more visible. In addition, people tend to look for your company’s official Facebook Page and Youtube, Google+ to check out and do a quick search to see what kind of presence you have on each chanel.

Social media practices that boost SEO

Gain more and more followers: The number of followers and connection with your social media profile has considerable impact on your ranking in terms of the more organic followers your site has, the higher ranking you gain. Make sure the following must be built organically because Google will check the quality of your followers.

Encourage external inbound links: The more varied links you gave, the more authorized you are. So what is the tip to attain? Your content must be high-quality, informative, useful and authoritative enough to attract links. Considering this aspect, social media serves the role of a broadcast channel.

Let SEO experts optimize your post: Google always prefers popular social media updates to place them in top sections of SERPs. Make sure your posts are optimized that it get chances to attain such position.

Are you in concern of your web’s ranking? Or do you think of boosting SEO via Facebook Page? Contact SEO Expert Singapore at +65 6681 6508 for accurate diagnosis and boost your page ranking

-Source: How Does Social Media affect SEO?